Zomato launches India’s first ‘large order fleet’ for group catering

Mr Goyal said the vehicles were still “under development”.

Zomato CEO Deepinder Goyal announced the launch of “large fleet orders”, a first for India. The new fleet will accommodate groups or gatherings of up to 50 people. The feature will have an “all-electric fleet.” Mr. Goyal wrote on , designed specifically to serve parties of up to 50 people.”

He added that early large orders were handled by multiple delivery partners and the customer experience was not what the company expected. “Such large orders were earlier being filled by multiple regular fleet delivery partners and the customer experience was not really what we were looking for. These new vehicles should solve most of the issues our customers face while placing large orders with Zomato, ” he added.

Today, we are happy to launch India’s first large order fleet, designed to handle all your large orders (Groups/Parties/Events) with ease. This is an all-electric fleet designed to cater for parties of up to 50 people. pic.twitter.com/RCH6v0kxfn

— Deepinder Goyal (@deepigoyal) April 16, 2024

“Having said that, these vehicles are still ‘in development’ and we are adding important enhancements to them such as cooling chambers and hot boxes with temperature control to ensure everything arrives just the way you like it,” Goyal Gentleman explained the situation regarding the fleet.

Zomato officials said they “don’t develop products and services to make money. We make money to develop better products and services so that we can better serve our community. This is one such endeavor.”

In March this year, Zomato announced the launch of a “vegan mode” service for customers with 100% vegetarian preferences. Zomato CEO Deepinder Goyal has said that the fleet will wear green uniforms and delivery boxes, in stark contrast to Zomato’s signature red T-shirts and bags. However, it faced backlash from some online and the company reversed its decision to change uniform colors under the new service.

Many have accused the food delivery app of having a modern caste system, which could inconvenience those ordering non-vegetarian food. Additionally, some users have suggested that tenants who order non-vegetarian food may run into issues with their landlords.