Maruti Suzuki launches ‘Rock N Road’ SUV experience for off-road enthusiasts

To revolutionize the driving experience and provide memorable moments to the enthusiasts, leading car manufacturer Maruti Suzuki has launched a series of experiential and competitive drive events named Rock N Road SUV Experience. During the event, all petrolheads will get multiple opportunities to test the capabilities of their vehicle and get in touch with the spirit of adventure.

The event, flagged off from Chandigarh by the company’s senior executive officer of marketing and sales, Shashank Srivastava, involves 14 Maruti Suzuki Jimny SUVs traveling through beautiful mountains to Kaza, passing through Tabo and covering a distance of 539 km in 6 days. Covers distance. The journey will cross through one of the adventure destinations of Spiti Valley, exploring hidden or lesser known areas of the Himalayan mountains in different terrains.

All about ‘Rock N Roa’ SUV experiences

Keeping the events in mind it has been divided into two formats. The first is Rock N Road Expeditions, where car enthusiasts will get an experiential driving experience, while the second Rock N Road Weekenders will allow them to organize long and short expeditions as per their choice.

The second format will also include an off-road championship named Rock N Road 4×4 Masters, under which the company aims to identify off-roading talent in India.

This is what the company’s top official says

Commenting on the same, Srivastava says, “With the ‘Rock N Road SUV Experience’, we aim to open up new dimensions in SUV ownership by providing our customers with an engaging and exhilarating experience. We understand that SUV owners want thrill, adventure and a connection with their vehicles that goes beyond the everyday commute. The ‘Rock N Road SUV Experience’ has been carefully crafted to fulfill these aspirations by enabling you to embrace the thrill and capability that comes with a Maruti Suzuki SUV. These unique experiences are a celebration of the passionate community of Maruti Suzuki SUV drivers and their love for exploration and adventure.