To enhance user experience, WhatsApp is reportedly testing a new feature that will allow users to mention contacts privately in status updates. This upcoming feature is designed to facilitate more personalized interactions within the platform.

Developing Features

According to a report by WABetaInfo, the new feature will allow users to tag specific contacts directly in status updates. Once mentioned, the tagged contact will receive a dedicated notification ensuring timely updates. Importantly, this feature maintains user privacy as mentions are only visible to the mentioned contact and not to other viewers of the status update. Additionally, muted status updates will prevent users from receiving mention notifications for muted contacts.

The meaning of this function

The ability to mention contacts privately in status updates is expected to significantly increase user engagement on the platform. This feature promotes more meaningful interactions by enabling users to engage directly with specific contacts in shared moments or updates. Notably, it ensures that important updates are immediately brought to the attention of the above contacts as they receive notifications directly.

Recent actions on WhatsApp

WhatsApp’s new features come as it works to tackle abuse of the platform and comply with regulatory guidelines. In February this year, the messaging app disclosed its actions against abuse of accounts in India. According to reports, a total of 7,628,000 WhatsApp accounts were suspended between February 1 and 29. Of those, 1,424,000 accounts were proactively banned, suggesting preemptive measures were taken to address abuse before users reported it. These actions are in compliance with the IT Rules 2021 and demonstrate WhatsApp’s commitment to maintaining a safe and secure platform environment.

The upcoming feature that allows private mentions in status updates reflects WhatsApp’s ongoing efforts to enhance user interaction and engagement. The platform aims to enrich the overall user experience by providing users with more personalized communication tools. Additionally, WhatsApp’s proactive measures against account abuse underscore its commitment to fostering a safe and responsible digital environment for its users.