Humans of Bombay, one of India’s most popular storytelling platforms known for capturing inspiring stories of diverse individuals, proudly celebrated its 10th anniversary yesterday. The platform started in Mumbai and has expanded over the past decade to cover all cities in India and connect with people around the world through the power of storytelling. With a community of over 5 million followers and a diverse pan-India audience, HOB chronicles stories from local tea stalls to interpreting the journey of India’s most important leaders like Ratan Tata and Narendra Modi.
Dedicated to capturing the brighter side of the human experience, the platform delves into complex topics such as domestic violence, homosexuality, sex work and substance abuse. This milestone not only marks a decade of efforts to champion India’s outstanding stories, but also the platform’s commitment to making important conversations accessible to a wider audience.
The journey has been extremely rewarding, with many milestones achieved, including raising funds for individuals such as Ali Bhatt, a Kashmiri carpet weaver from Kabelia who was wrongfully imprisoned for 23 years A young girl from the tribe, and a 14-year-old aspiring pilot. In addition to sharing inspiring stories, HOB has also partnered with brands such as Dove, Amazon, WhatsApp, OLA and Hindustan Unilever to further showcase the achievements and successes of ordinary people. Suvidha Centre, a corporate social responsibility initiative of Hindustan Unilever, partners with HOB to highlight the stories of individuals benefiting from dignified sanitation, generate positive responses and create awareness on social media. In addition to these online initiatives, the platform is also expanding its reach through various channels, including white label agencies, YouTube shows such as “How Did I Do That” and “The Bombay Show”.
Looking ahead, HOB is gearing up for its first major offline event, Mumbai Story Festival, to be held later this year. The festival aims to bring online stories into offline spaces, offering unique experiences such as a human library, panel discussions, open mics, live music, food stalls and interactive installations. In addition to this, HOB now plans to further diversify into long-form content.
The platform is now delving deeper into their storytelling approach with the launch of “Realign,” a new program offering an immersive experience that explores the unique intersection of science, spirituality and wellness. Built on the three pillars of “Listen,” “Learn,” and “Live,” “Realign” provides you with a comprehensive platform with podcasts of insightful conversations, courses to help you adjust your life, and creative community-based experiential events. and community REALIGN. The launch of “Realign” marks the expansion of a new venture designed to delve into holistic narratives and guide people toward a better life. The first stop of the “Realign” podcast is now live. Each episode invites listeners to engage in transformative conversations with experts, thought leaders, and visionaries that contribute to personal growth. Customers can look forward to interactive conversations with renowned guests such as Shikhar Dhawan, Zepto founders Aadit and Kaivalya Vohra, and humanitarian and spiritual leader Gurudev Sri Sri Ravi Shankar.
Realign’s third pillar – Live launches with them on January 13, 2024
Performance version.The theme of this event is “Performance”
Karishma Mehta and expert Dr. Karishma Ahuja. This 3-hour event combines conversations, workshops and a gathering of like-minded people. The meeting turned out to be fantastic, with participants ranging in age from 18 to 60+, some of whom flew in from across the country with the vision and goals of Realign in mind.
A glimpse of the first event is shown here. Karishma Mehta, CEO of Humans of Bombay, reflects on the journey and says: “One thing
What connects us are inspiring real-life stories.In the past ten years, humans
Mumbai, we believe in this idea. When we look back with gratitude,
Enabling people to see how the platform creates a sense of belonging and resonates
Millions of hearts. In the future, our goal remains the same—to unify humanity with true stories. As we embark on a new chapter in storytelling, we are also excited to launch new avenues, ‘Mumbai Storytelling Festival’ and more. While we have been focused on spreading our stories far and wide for 10 years, and we will continue to do so, now we bring you Realign, a holistic adventure about deep science, spirituality and well-being.”
Humanity Bombay (HOB) celebrates a decade of telling impactful stories and remains steadfast in its commitment to positive change. Mumbaikars is committed to exploring new ways of telling stories that are uplifting and inspiring. HOB’s latest project, Realign, is a testament to giving back and empowering communities to live better lives. In its next chapter, Humans of Bombay continues its mission of weaving narratives that resonate with the essence of humanity.
About Mumbaikars
Humans of Bombay (HOB) is India’s largest storytelling platform dedicated to sharing real-life stories of individuals from diverse backgrounds, from ordinary citizens to celebrities. Founded in 2014 by Karishma Mehta and inspired by Brandon Stanton
Humans of New York, HOB started out as a Mumbai-centric photography blog. Today, it has grown into a thriving community of over 5 million people across Instagram, Facebook, LinkedIn and YouTube, reaching beyond its roots in Mumbai to all cities in India and connecting people across the globe through the art of storytelling. For a decade, HOB has been a conduit for narratives that reveal personal challenges, triumphs and journeys, break down social barriers and cultivate empathy.
In addition to storytelling, HOB actively contributes to social causes, raising funds for healthcare, education, and social justice through crowdfunding. The community has raised 160 million rupees so far, especially contributing to COVID-19 relief efforts during the pandemic. HOB expands its reach by collaborating with brands and running campaigns with over 200 partners including Asian Paints, TATA, OkCupid, Netflix and more.
The platform is medium-agnostic, amplifying stories across print, digital, OOH, social media, branded films and more. The company has launched talk shows on YouTube, including “How Did I Do It” and “The Bombay Show,” which feature unfiltered conversations with celebrities and industry experts. Famous guests include Aamir Khan, Alia Bhatt, Kareena Kapoor Khan, Pankaj Tripathi, Neena Gupta, Jos Buttler and more. Founder and CEO Karishma Mehta interviews high-profile figures such as Ratan Tata and Prime Minister Narendra Modi, capturing and documenting their inspirational journeys on HOB. As HOB moves towards becoming an integrated media platform, it remains committed to authentic storytelling that resonates across channels, ensuring its content reaches diverse audiences and continues to inspire, connect and empower.
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