Nikon says the acquisition will allow both companies to develop “unique products” (Representative)
Tokyo:
Japanese camera giant Nikon said on Thursday it had agreed to fully acquire RED Digital Cinema, a high-end U.S. movie camera maker favored by Hollywood productions for its image quality.
The acquisition of RED is expected to propel the Japanese company into the film industry less than a year after RED’s lawsuit against Nikon for alleged patent infringement was dismissed.
Nikon said in a statement released on Thursday that “RED has been at the forefront of digital cinema cameras” since its founding in 2005, recognized for its range of “industry-defining” products tailored for the highest levels of filmmaking. praise.
“RED’s contribution to the film industry has not only earned it an Academy Award, but also made it the camera of choice for numerous Hollywood productions,” it added.
Nikon said the acquisition will allow the two companies to develop “unique products for the professional digital cinema camera market.”
The deal reflects the two companies’ desire to “deliver a superior user experience” based on the synergy of Nikon’s reliability and RED’s cinematography expertise.
The Japanese company said that together, Nikon and RED are ready to “continue to push the boundaries of film and video production.”
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