Sadak Suraksha Abhiyaan Live: Led by Amitabh Bachchan, Pankaj Tripathi and Sudha Murthy attend special event on road safety

Last updated: February 3, 2024 10:02 UTC

Sadak Suraksha Abyan 2024
‘Sadak Suraksha Abhiyaan’ is a public service awareness campaign in partnership with the Ministry of Roads, Transport and Highways and Save Life Foundation. (Representative picture)

Sadak Suraksha Abhiyaan LIVE News: ‘Sadak Suraksha Abhiyaan’ 2024 will focus on building empathy among motorists, making citizens aware of the value of every life and rewarding safe driving behavior to create a culture of respect and responsibility on the roads

Sadak Suraksha Abhiyaan live updates: Building on the success of last year’s telethon, Sadak Suraksha Abhiyaan is back with a second season. This is a public service awareness campaign in partnership with the Department of Roads, Transport and Highways and the Save Lives Foundation to raise awareness of road safety and reduce the number of preventable accidents.

The campaign aims to arouse a sense of responsibility among the masses and encourage citizens to behave responsibly on the roads.

The 2024 campaign will focus on developing empathy among drivers, aiming to create a culture of respect and responsibility on the road by sensitizing citizens to the value of every life and rewarding safe driving behavior to create positive behavior change .

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