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Last updated: February 8, 2024 12:23 UTC

Often overlooked, juice plays an important role in a balanced diet. Rich in essential nutrients and water, juice provides a convenient way to consume important vitamins and minerals. Incorporating a variety of juices into your daily routine contributes to overall health and well-being, making them a valuable dietary component.

With the increasing health consciousness in India, juice bars now offer not only fruit and vegetable juices but also protein shakes, ensuring a healthy profit after running the business. Fitness enthusiasts play a vital role in sustaining your juice business, so now is a great time to open a juice corner. By launching a protein shake, you can further broaden your target market.

Opening a juice corner usually requires an investment of Rs 5 to 7 lakh for necessities.

With mid-sized stores, necessary fruits and equipment in the market, a juice business can thrive year-round. Once you have obtained permission from the municipal food administration, you can open your shop.

To open a juice corner, you need to rent a shop in the market or utilize an existing shop if available, which would be ideal. Then, equip the store with necessary machines such as stainless steel fruit blender, fruit mixer, fruit cutter and refrigerator. As for raw materials, stock up on fruits, vegetables, sugar, syrup, milk, ice cream, water and protein. The number of employees you hire will vary based on the size of your store and the volume of your business; usually, starting with 2-3 people is enough.

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Indeed, targeting a broad audience is crucial, but focusing on specific groups of people is also important. Offering special offers or promotions for fitness enthusiasts, runners or fitness enthusiasts can attract more customers. Locating your store near a fitness center can maximize revenue for your business by increasing visibility and attracting customers who prioritize health and fitness.

Profit margins will fluctuate based on your sales performance. Typically, you can expect a net profit of 50-70% per glass of juice sold. For example, if your sales on a given day total Rs 10,000, your net profit might be around Rs 5,000 or even more depending on various factors.

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