The International Cricket Council (ICC) on Thursday launched its brand new anthem and music, composed and composed by renowned Grammy Award-winning film and television composer Lorne Balfe, which will be played at ICC world events. The three-minute long song will make its debut during the opening match between USA and Canada in Texas on June 1 at next month’s T20 World Cup in West Indies and USA. “This iconic piece of music will serve as the new ICC sonic brand to be played across all matches, capturing the dynamic spirit of the game across the various formats of Test, One-Day and T20 International cricket. One of the strategic brand assets “As such, the Aural Peace will serve to strengthen the ICC’s identity around the world,” the ICC said in a release.
Recorded at London’s iconic Abbey Road Recording Studios, this unique score will serve as a unified, aural experience for cricket fans around the world. It added that the anthem has been designed to celebrate the rich tapestry of cricket culture, providing an amazing experience for fans across the various platforms of the ICC event as well as at the venue and broadcast.
Introducing the brand new ICC anthem, composed by Grammy-winning composer Lorne Balfe
– ICC (@ICC) 23 May 2024
Emphasis was placed on using a variety of orchestral instruments, cricket instruments and in-game sounds to create an exciting and awe-inspiring soundscape, fostering a sense of anticipation before the game begins, victory and celebration at the end of the match. The moment to finally lift the trophy.
Some of Balfe’s recent film and television credits include Mission: Impossible – Dead Reckoning Part 1, Life on Our Planet narrated by Morgan Freeman, Black Adam, Luther: The Fallen Sun, Top Gun: Maverick and Black Widow.
Balfe is delighted to lead this historic project which will be a legacy for the game of cricket, saying: “Working with the ICC and creating the new anthem has been a fantastic experience. It’s an anthem of unity and the goal was to echo the spirit of every boundary crossed and wicket taken in this wonderful, eternal game!”
ICC Head of Events, Chris Tetley, said: “We are delighted to share this special project with the world. This new sonic brand identity has been in the works for some time and the process to reach the final product has been as complex as Has been.” piece of music. We are proud of a sonic logo that matches the visual work happening on and off the field.
“The music will serve as an auditory expression of the unique nature of our game’s nation versus nation competition and the importance of World Cup events. Our aim is to bring cricket top of mind whenever it is heard and to take listeners on a journey through The ups and downs, anticipation and triumphs that this game is known for.
“It is a pleasure to partner with Kool Music Limited who have led this project to bring together the passion for cricket and music.”
(This story has not been edited by NDTV staff and is auto-generated from a syndicated feed.)
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