Activision Blizzard will “fight” attempts to stop Microsoft’s acquisition

Activision Blizzard’s chief commercial officer has stated that the company’s acquisition by Microsoft will only “benefit” gamers as well as the US gaming industry.

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Back in January, Microsoft acquired Activision Blizzard in a deal estimated to cost around £50 billion ($68 billion USD), however, the move has faced ongoing criticism from several regulatory bodies. Earlier this week, it was reported that the Federal Trade Commission (FTC) “is likely to file an antitrust lawsuit” to block the deal.

Back in September, the UK’s Competition and Markets Authority (CMA) expressed concerns that the merger could “harm competitors” and “damage competition” in the gaming industry. Following this, the CMA is considering “an in-depth Phase 2 investigation” following on from an investigation launched this summer.

In total, 16 regulatory bodies globally have launched investigations into Microsoft’s proposed acquisition of Activision Blizzard to assess its potential impact on competition, including the European Commission.

However, Lulu Cheng Meserve, Activision Blizzard’s chief commercial officer and executive vice president of corporate affairs, has taken Twitter to defend the deal, saying that “any suggestion that the transaction could have anti-competitive effects is absurd.”

“Given a lot of speculation about Microsoft’s acquisition of Activision Blizzard,” he continued. “This merger will benefit gamers and the US gaming industry – especially as we face stiff competition from overseas.”

Lulu Cheng Meserve couple“We are committed to continuing to work cooperatively with regulators around the world to allow the transaction to proceed, but will not hesitate to fight to protect the transaction if necessary. “

Earlier this year, Microsoft CEO Satya Nadella said he was “very, very confident” that the deal would go ahead.

Sony said in the summer that the ownership of the Xbox call of duty Gamers may lead to switching consoles. However, Microsoft made it clear in early 2022 that it intends to keep the long-running franchise available on a variety of platforms, including PlayStation.

In other news, EA, publisher behind Need for Speed: UnboundThe racing game’s official Twitter account has apologized for calling a fan “Milkshake Brain”.

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