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But his presence remained a mystery bad bunny I was there in person Thursday night to get all the 2025 billboards Latin Music awards he has received include a special Billboard Top Latin Artist of the 21st Century award.
puerto rican star Rita Moreno Gave him compliments, and flirtatiously said that the reggaeton singer is “good” and “perfect”. Then, in a more serious tone, she told him that she recognized him.
Moreno said of Bad Bunny, “Today I see an artist who takes over the world.” “The same strength, the same passion, that helped me never give up.”
Bad Bunny, 31, did a little salsa dancing with Moreno, 93, to his song “Ballet Inolvidable” on stage.
“Thank you very much, you’re healthy too,” he told the Oscar and Tony-winning actress. “It is an honor to receive this award from them.”
He further added, “Whenever I hear other artists expressing themselves in the same way as me, it gives me security to be myself and do the work I do from the heart.”
Bad Bunny was announced as the winner of the Billboard Top Latin Artist of the 21st Century award, but did not appear on the red carpet. He had not previously attended other major ceremonies, so this appearance remained a mystery which culminated in him arriving to take home the top Latin album of the year at the beginning of the night.
Bad Bunny broke a record by becoming a finalist for 27 categories of Latin Billboards 2025, and became the night’s top winner with 11 awards, including Artist of the Year; Global 200 Latin Artist of the Year, and “Hot Latin Songs” Male Artist of the Year.
“I am grateful for these awards, but at the same time I believe that, as I deserve it, Rauve, Fuerza Regida, Peso, Karol can win it. I think we are all doing something incredible in music; our music is reaching more and more places,” he said upon receiving the Artist of the Year award from Olga Tañon. “I think it’s something we’re all doing, and we’re continuing what other artists have been doing for years.”
Bad Bunny’s hit “DTMF” won three awards, including Streaming Song of the Year. His album “DeBÍ TiRAR MáS FOToS” was recognized as the top Latin album of the year.
Laura Pausini and Karol G shine
Karol G, James L. The awards’ biggest female winners were broadcast live on Telemundo from Night Center. miamiReceived six awards including Hot Latin Song Female Artist of the Year. His song “Si Antes Te Hubiera Conocido” received four awards: Global 200 Latin Song of the Year; Latin Airplay Song of the Year; Sales Song of the Year and Tropical Song of the Year.
Upon receiving the Global 200 Latin Song of the Year award, Karol G said, “We had an incredible time when we made this song in the studio; there was magic that day, there was energy. God was in that place.”
Fuerza Resida won five awards, including Regional Mexican Artist of the Year, Duo or Group. Her hit “Tu Boda” with Oscar Maiden was recognized as Regional Mexican Song of the Year and Hot Latin Song of the Year, Vocal Event. Nathan Vega was honored as the first Artist of the Year.
Laura Pausini received the Billboard Icon Award for her outstanding international career and performed a dynamic version of “Mi Historia Entre Tos Dedos”, originally released by Gianluca Grignani in 1995.
“It’s amazing for me to be a part of the history of Latin music,” Pausini said. “I’m going to do something I’ve never done, I’m going to thank this Laura, the one who works hard, the one who is rough, the one who doesn’t give up even when she’s told no – which has happened many times, by the way – who has followed my path faithfully,” she said, pointing to herself.
daddy yankee is back
In his long-awaited return to the stage, Daddy Yankee premiered “Sonreal” worldwide. At the end of his presentation he said that he had a new mission.
He said, “To let the world know that Jesus is the way, the truth, and the life.”
featherweight He was surprised to see that his girlfriend, Kenya Ose, would present him with the Billboard Vanguard Award for his innovation and contribution to the development of Mexican music on a global scale. As soon as she walked on stage, the couple gave each other a passionate kiss.
“It’s a crossroads; I didn’t know she was going to give it to me,” he said. “I’m so glad you gave me your love… this beautiful woman who has made me a better person, a better lover, a better boss; a better everything.”
Later, Peso Pluma performed “Apaga la Luz” live.
Elvis Crespo dedicated his Billboard Hall of Fame award to his “first female manager”.
“It was my mother, Irene, who would give me $5 to take singing lessons every Friday in Rio Piedras,” he said. “Irene, this is for you.”
The Puerto Rican star also thanked her father and her children and ended with an emotional message about music: “I heard somewhere that in the music industry you don’t make friends. That’s a lie, you make friends for life.”
Shakira won three awards: Tour of the Year; Latin Pop Artist of the Year, Solo, and Latin Pop Song of the Year for “Soltera.”
Oscar Madon, Natan Vega, Aventura, Baby Rasta and Gringo, Benny Blanco, Elvis Crespo, Kapo, Mana, Romeo Santos, Ruby Pérez and Tito Double P were the other winners of the night.
Olga Tañon opened the ceremony with an energetic interpretation of “El Zolgorio”. There were also memorable performances by Beale, Danny Ocean, Grupo Frontera, Juan Duque, La Arrolladora Banda el Limón de René Camacho, NXXNI and Ozuna.
Carlos Vives, Emilia, Vizin and Xavi performed “Somos Más”, Telemundo’s official anthem for the 2026 FIFA World Cup.