Snoop Dogg recently got a big promotion as he joins the USA’s Olympic team

snoop dogg just got a major promotion But olympics Because he’s ready to join Team United States as its first honorary member coach,

It’s a role the United States Olympic and Paralympic Committee hopes will bring some West Coast cool American Team at the Milan Cortina Winter Games.

The USOPC said Thursday that “Coach Snoop” will be part of the “team behind the scenes” — the staff, coaches, medical experts, administrators and partners who support athletes chasing medals in Italy.

“Team USA’s athletes are the real stars – I’m just here to cheer, uplift, and maybe leave a little wisdom,” Snoop said.

“This team represents the best qualities of the game: talent, heart and enthusiasm. If I can bring a little more love and inspiration to it, that’s a win for me.”

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USOPC chief executive Sarah Hirshland said Snoop’s first encounter with Team USA athletes seemed less like a corporate partnership and more like a locker-room fit.

“From the moment Snoop met the Team USA athletes, there was an instant connection – mutual respect, genuine curiosity and lots of laughs,” he said.

“His enthusiasm for the Olympic and Paralympic movement is infectious, and we are thrilled to officially welcome him as a member of the team behind the team.”

Snoop, born Calvin Cordozar Broadus Jr., was a ubiquitous presence at the Paris Olympics, serving as a hype-man for Team USA and performing at a beach party in his native Long Beach during the handover ceremony for Los Angeles 2028.

“As soon as I arrived in Paris, I was immediately welcomed into the USOPC family,” he said.

“I felt the energy, pride and love for the game that makes this team special. The way the staff lifts up the athletes… the way the athletes inspire the world… it’s captivated me since day one.”

The 54-year-old Californian has a long history in grassroots sports through the Snoop Youth Football League, which the USOPC says has supported more than 15,000 youth athletes, including youth with disabilities.

The honorary coaching program adds to Snoop’s previously announced role with Olympic broadcaster NBCUniversal during February’s Milano Cortina Games, solidifying his status as an unexpected but increasingly enduring character in the Olympic universe.

“This is just the beginning,” he said. “Let’s cheer on Team USA together.”