Last updated: 25 January 2024, 17:52 IST

Apple is facing major pressure from the European Union over its business practices and the company is ready to comply. However, Apple is now considering different ways to ensure that the new regulations in the EU do not affect its overall market position.

According to new reports, Apple is ready to allow third-party apps to run on iOS as demanded by the Digital Markets Act (DMA), but it will have a special review process regarding the apps people download. Will scan for any potential concerns. On their iPhones, as The Wall Street Journal revealed this week.

Reviewing apps being installed from outside the main app store is a common strategy that Google has also adopted recently to address concerns related to sideloading. But what is certain is that Apple’s review process for these apps is likely to be more rigorous which could go against the whole point of having these laws in the first place.

But that’s not all, Apple realizes that sideloading can have a big impact on its App Store earnings, so the report mentions that the company will charge app developers offering their apps from these third-party app stores. Will be taken. Apple’s App Store commission is one of the many reasons why the EU has decided to crack down on this alleged anti-competitive behavior.

And if the company imposes fees on third-party app downloads, developers will once again question the logic of the decision and whether Apple can circumvent restrictions and set new rules for its ecosystem.

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Changes are necessary not only in Europe, but also in other markets, and Apple’s dominance in some countries allows the company to set its own terms and force developers and platforms to comply or else violate its policies. Have to face action. If these new conditions come into effect, EU regulators may be forced to call in Tim Cook & Co. and order it to relax such norms.

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