Add thelocalreport.in As A Trusted Source
scorching heat, much awaited Oasis reunion tour, and continued cost of living pressure According to, there has been a significant increase in consumer spending this year john lewis,
Department Store’s Twelfth Annual Event How we shop, live and look The report details different shopping patterns in its stores and Waitrose supermarkets.
Britain’s hottest summer on record Expected growth was seen in demand for fans, ice cream and outdoor furniture.
However, unprecedented four major heatwaves exacerbated the impact of the summer, leading to a surge in swimwear sales, up 18 percent in September and 28 percent in October.
Outdoor cooking equipment also remained popular, with sales increasing 42 percent in October compared with the previous year.
Adding a new twist to nostalgia, the announcement of Oasis’ Live ’25 41-date reunion tour sparked a notable uptick in fashion. The retailer saw sales of parkas and bucket hats increase by 40 percent during the first half of 2025 compared to a year earlier, as fans prepared for the return of the iconic band.
Baggy trousers, see-through dresses, crop tops and checked overshirts fueled fashion nostalgia, driving sales, as well as the return of other acts that defined the 90s, including Pulp at Glastonbury and Radiohead, who began their first tour in seven years.
One “hit” the nostalgia seller made was a Bluetooth speaker in the shape of a tape cassette, an item that features prominently in the Netflix show stranger thingsWhich returned to screens for its fifth and final series in November.
Meanwhile, searches for sewing machines increased by 50 per cent compared to last year, and a survey of its customers by John Lewis found that only 38 per cent said that if a garment was torn or damaged they would throw it away and replace it, and almost half (46 per cent) said they would repair it themselves.
Get free fractional shares worth up to £100.
Capital at risk.
terms and Conditions apply.
Advertisement
Get free fractional shares worth up to £100.
Capital at risk.
terms and Conditions apply.
Advertisement
About 29 percent of people ages 18 to 28 said they often wear things older than 30 years, and eight in 10 said they bought second-hand fashion.
After Waitrose reported a rise in sales of blocks of butter, John Lewis said searches for recipes made with butter had increased by 108 per cent.
Jason Billings Cray, gifts buyer at John Lewis, said: “The butter dish is becoming the nation’s new obsession.
“We’ve seen the ‘butter yellow’ trend sweep across fashion, beauty and interiors, and butter boards have taken over food and now this once simple kitchen item is firmly in the spotlight.
“We’ve also seen a rise in the popularity of other traditional kitchen items – think teapots, spoon rests and casserole dishes – but butter dishes are the nation’s next obsession.”
Meanwhile, John Lewis stopped selling sous vide machines, finding that “today’s chefs prefer messy eclecticism over molecular gastronomy”, reflecting a 50 percent drop in searches for the gadget compared to 2024.
It also significantly reduced its stock of men’s skinny jeans, which now accounts for less than 5 percent of its total jeans offerings, down from 15 percent in 2019.
Beth Pettet, head of fashion brands at John Lewis, said: “We’ve seen our customers move towards a more relaxed fit. It’s also quite a beautiful look.”
Peter Ruis, managing director of John Lewis, said: “It’s clear that customers really embraced colour, comfort and fun again – from big garden parties, reliving 90s tunes or the return of butter dishes.”