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When it comes to fitness and health trackers, you want something you’ll actually wear, so it’s no surprise that the Ora Ring has become so popular. If you have been tempted but have found that you are paying the price, black Friday This means that Ora Ring has come to its lowest price ever.
ora ring 4 Appreciated by Senior Technical Reviewer alex lee As “the best smart ring on the market”, with “the best sleep tracking of any wearable”. Health & Wellness Editor emily lavinia Agree. When they tested the wearable device, they said it was “a valuable investment for regular people who want to take responsibility for their health, work with an AI coach and share reports with their doctor.”
With savings of over £100, now is the right time to invest in your health. If you want to spend a little less, the price of the previous (yet still great) model has been dropped by more than £100. Keep reading for everything you need to know, including where to buy these smart rings for less.
Follow Live: Latest offers and news in our Black Friday 2025 live blog
Discounts on Ora’s popular smart rings are rare, so I was pleased to see a saving of £100 on Amazon.
“While other smart rings are starting to differentiate themselves from Ora, I still think ora ring 4 The best smart ring on the market. It has the best sleep tracking of any wearable device, with plenty of science to back it up. There are new features coming all the time, and it’s the best activity tracker I’ve found in a smart ring so far, said the senior tech writer. alex lee in his ora ring 4 review,
Health & Wellness Editor emily lavinia was equally influenced by Ora Ring 4 in your reviewNoting that it is the “best out there”. She added: “The price of the Ura Ring may put some people off, but I would argue that it’s a more lifestyle-based tracker than others. It’s a more valuable investment for regular people who want to take charge of their health, work with an AI coach and share reports with their doctor. It doesn’t feel as specialized or athlete-focused as many other wearable devices.”
If you’re considering taking the risk, now might be the right time, especially because the Aura Ring 4 has never been cheaper on Amazon.
Ora Gen3 Horizon Smart Ring: Was £135.22, now £99, Amazon.co.uk
The Oura Ring 3 doesn’t have the same smart sensing platform as the latest generation, while it weighs slightly more and has a battery life of seven days instead of eight. But there’s still a lot to like, and it’s far more affordable than its successor.
“If you’re looking for a sleep tracker or activity tracker or just want to know as much as you can about your body, the Gen 3 Ora Ring will tick a lot of boxes in a small package,” our reviewer noted in their Review,
“For those who want to enter the world of biohacking and take steps to optimize their sleep and energy and more effectively track their readiness for exercise and their cycles, Oura offers one of the easiest ways to do all this. It’s also a great option for people who don’t like wearing a tracker on their wrist and prefer a smaller wearable device that takes up less real estate on the body.”
When do Black Friday sales end?
Most brands will introduce their discounts a fortnight before the event, and continue to offer savings in the weeks following. However, most of the best deals can usually be found over Black Friday weekend, which begins on Friday, November 28 and ends on December 1 (aka Cyber Monday).
Should I wait for Cyber Monday?
If you decide to wait until Cyber Monday, there’s always a chance that the popular products with the hottest deals will be sold out.
How to avoid bad deals
While there are indeed many great deals to be found while shopping the Black Friday deals, there are definitely some downsides too, so it pays to do your research before heading to the checkout. This could mean comparing prices between different retailers or checking price tracker websites and being vigilant when it comes to spotting potential scams. For more top tips on how to shop the Black Friday sales, check out our consumer expert Molly Greaves Have you covered with that? Black Friday Shopping Guide.
Why you can trust us to bring you the best deals
Here at IndieBest, the team tests a huge range of the best tech, health and fitness products, and more. We also keep track of how their prices fluctuate throughout the year, allowing us to find top-rated products at the best prices and then pass this information on to you.
When Black Friday comes around each year, our recommendations can guide you towards really good value for money deals while avoiding the demonstrative price hikes and subsequent price cuts.
harry bullmore is IndependentFitness and wellness author. She is responsible for keeping track of the latest health and fitness releases, from supplements and dumbbells to exercise machines and wearables. With years of experience covering sales events like Black Friday, he’s an old hand when it comes to helping you find low-priced products that can improve your health.
Want even more great offers? Check out our guide to Best Black Friday Deals 2025