2025-01-25 01:29:00 :
(Bloomberg) -Spirit Airlines updated passenger dressing requirements and added new indecent restrictions. This American cheap airline strives to get rid of the image of its low -end brand.
On Wednesday, the company expanded the definition of “improper clothes”, including barefoot, wearing “transparent clothes”, “exposing breasts, hip or other privacy parts”, or wearing “obscene, obscene or aggressive content.”
These rules are listed in the company’s transportation contract, and also stipulates the limitation of “suffering from infectious diseases” or “drunk or affected by drugs”. The company did not immediately respond to a request to comment on the new rules.
Spirit applied for bankruptcy in November last year. Last year, it abandoned its humble business model and developed in the direction of high -end. It provided fares including additional leg space and free checked luggage to meet the increasing growth of consumers to high -end travel. Demand. The airline has hired its “world -renowned” advertising company and brand consultant to help them get rid of their reputation as one of the most popular airlines in the United States over the years.
This tradition benefits from the airline’s super discount strategy to a certain extent. This strategy provides cheap fares and charges coffee, bottle water, portable luggage and printing passenger. The poor point of accuracy, lack of customer service, and the narrow reputation of the legs on the boat have increased their reputation.
In recent years, due to Damimi Airlines and United Aviation Holdings Company, large airlines such as large -scale prices have adopted a basic price of similar prices, the airline has been one of the discount airlines that have been punished, which allows them to attract passengers. After the Federal Judge rejected the merger plan of psychiatric air and Jielan Airlines, psychoanas applied for Chapter 11 of the US Bankruptcy Law.
Ted Christie, CEO of Spirit, recently said that Spirit is expected to emerge in the first quarter. The judge of the bankruptcy court will consider whether to approve the company’s reorganization plan on January 29.
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