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UK equivalent of Hallmark films john lewis The Christmas TV advert has finally arrived – officially marking the start of the festive period. After last year’s lackluster reception, the veteran is back with an emotional tale of a father and son’s relationship, set to a timeless soundtrack.
The ad has introduced us to a number of memorable characters over the years (including Buster the Bouncing Dog and Edgar the Excitable Dragon), but this addition to 2025 has a more adult feel to it. On Christmas Day, a father sadly walks past his son wearing headphones. While cleaning the clothes thrown under the tree, he finds a gift addressed to him from his son.
Inside, it’s a vinyl of nineties dance tracks that fills him with memories of his youth spent at the club. Across the dance floor, he sees his son who transforms first into a child, then an infant in his arms. Reflecting the passing of time and the power of music, the heartwarming finale features father and son embracing near the Christmas tree.
The songs from the John Lewis Christmas advert always make the music charts (see Lily Allen covers Keane advert). somewhere Only We Know and elton john is singing your songThis year, 1990s dance icon Alison Limerick’s where love lives Reimagined by Labrinth.
with beauty advent calendar selling out, supermarket food delivery open And now the John Lewis advert has arrived, the countdown to Christmas has officially begun. Showcasing what John Lewis does best, the ad is packed with gift-giving inspiration from headphones and vinyl players to party season clothing and decor. We’ve rounded up the best featured products to buy – plus, where to watch the ads.
John Lewis Christmas TV advert 2025 watch now
The iconic British retailer unveiled its Christmas TV set for 2025 bigger than ever. This year, a big change also happened. John Lewis and Waitrose – which are linked through a shared partnership company – have created standalone Christmas adverts rather than a series format.
The best products to buy in John Lewis’s Christmas TV advert
John Lewis Brunswick Spruce Unlit Christmas Tree: £200, johnlewis.com

If you prefer artificial Christmas trees, try this 6ft fir from John Lewis. Featured in advertising both this year and last year, it comes in four different sizes (5 feet, 6 feet, 7 feet, and 8 feet) without lights. Designed in the classic conical style, the outer tips of the tree are precisely molded and painted emerald-green to mimic a real tree. Easy to install, it comes in three, slot-together sections with a metal stand. Plus, you can bend the branches for the desired effect.
Sony WH-1000XM6 Headphones: £399, johnlewis.com

John Lewis Christmas 2025 ad also features Sony WH-1000XM6 headphones worn by son Received the approval of our senior technical reviewer. He said, “The Sony WH-1000XM6 aren’t a minor tweak to a winning formula, they may be the best all-around headphones I’ve ever used.” “Sound quality, noise cancellation and general usability are all excellent.”
Technics SL-1500CEB-S Turntable, Silver: £799, johnlewis.com

A great gift for any music lover this Christmas, Technics’ silver turntable was the star of the show in the John Lewis Christmas advert. With the help of Alison Limerick where love livesThis helped lead the father to his youth club in the nineties. The sleek record player boasts features like high-quality sound and an automatic tone arm, which helps keep your records in top condition.

In keeping with the retro feel of the Christmas ad, dad is wearing this Casio watch. Available in silver and gold, the digital watch has a day and date display window.
Adidas Pink Court Trainers: £65, johnlewis.com

This vintage-inspired pair of Adidas trainers features a red base with contrasting pink stripes. The Court style is characterized by its thick gum sole and leather upper. A thoughtful gift for the fashion lover this Christmas, the shoes are selling out fast.
Norse Projects blue jumper: £240, johnlewis.com

Crafted from soft lamb’s wool, this Norse Projects brightly colored knitwear is exactly what your winter wardrobe needs. The cobalt blue finish is paired with a ribbed crew neckline and cuffs.
Are you looking for more festival recommendations? M&S’s £50 beauty advent calendar should be at the top of your list