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influential person Becca Bloom has been criticized for her and her husband David Pownall’s luxury holiday traditions,
On social media, Bloom has been dubbed the queen of #RichTok, a side of TikTok where people document their lavish lifestyles. In a video posted to her account on Sunday, she and Pownall detailed their “controversial” holiday traditions, with Bloom’s husband revealing that she opens her Christmas gifts before December 25.
“I don’t like surprises,” Bloom said, before her husband argued that she actually picks her own gifts and “gets surprised” when she opens them.
The influencer then shared that her mom puts up a Christmas tree at the house, but not for Bloom and Pownall.
,[She] We put up a Christmas tree for each pet in our house. So we have a tree for our dog, a tree for our cat, and a tree for our fish,” she explained. “And they each have their own gifts.”
Pownall explained that over the holidays, she and Bloom, who had a lavish wedding at Lake Como in August, are thinking about their future children.
“We buy gifts for our future children and write them Christmas letters,” he said.
For Thanksgiving, Bloom said that instead of going around the table and saying what they are grateful for, everyone thanks her mother. Bloom’s parents are Simon Yiming Ma and Heidi Chow, Chinese technology entrepreneurs who co-founded the software company Camelot Information Systems.
She concluded the video with the wonderful tradition that Becca and her mom have for Christmas gifts: wrapping them in silk instead of paper.
“Crazy,” Pownall said before Bloom spoke, “It’s more environmentally conscious.” This way, we reuse wrapping paper every year, and we can even use it as a scarf.
“It makes perfect sense,” Pownall said.
In the comments section of the video, which has been viewed more than 3.2 million times, followers expressed disbelief at Bloom’s Christmas traditions.
“What do you wrap presents in??? There’s a fish tree??? You thank your mother every year?” One wrote.
“Are you serious? Fish?” Another added, while a third joked: “Are you telling me your fish has a better life than me?”
Others accused Bloom and Pownall of boasting of their wealth.
One commented: “Gift for the fish, meanwhile I’m struggling to buy a coat for winter.”
Another wrote: “This seems incomprehensible…” while a third said: “When you have so much money, you don’t know what to do…future children get gifts.”
On TikTok, Bloom, who is the founder of Studipal, an online tutoring program for students in China, and co-founder of Hearth Wireless Chargers, a phone charger brand, is known for showing off her luxurious lifestyle to her 4.9 million followers on TikTok.
In a TikTok posted last month, she hit out at critics who argued she shouldn’t speak out about equality because of her wealth. She further said that men “don’t understand” the issue and said that her husband covers “all the bills”, which she described as “the minimum”.
She said, “Men remember the word equality only when it benefits them economically, not when it comes to salary, not when it comes to safety, not when it comes to emotional workload, not when it comes to the price of beauty.” “Not when it comes to the social scrutiny that women face on a daily basis.”