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Noah here, and so often I have to tell you I am not a financial advisor and I am not giving you financial advice.
I’m just reporting the news and telling you what I think and what I might be personally doing, whether that’s buying gold and silver or buying XRP — both of which I’ve done a lot over the past several years.
But today I am switching it up a bit and I AM giving you financial advice.
I’m telling you the #1 thing you should NEVER do if you own crypto or plan to own crypto.
I’m also going to add in two bonus things you should NEVER do if you own crypto, so that will give you not just one but THREE things you should never do if you own crypto.
I laid it all out in my latest interview with Jim Bazzani and I don’t think you’re going to want to miss this.
Please enjoy:
Backup here if needed:
Now let’s talk about Caleb & Brown, which is where Jim works. He’s one of the top guys over there.
I love what these guys are doing so much and I think you will too.
See here:
FINALLY! Safe, Secure, Insured, Regulated Crypto…Here’s Exactly What You Need To Do
FINALLY! Safe, Secure, Insured, Regulated Crypto…Here’s Exactly What You Need To Do
A couple days ago, I made a Special Announcement that I finally have a solution for all of you who have been asking for help in buying crypto SAFELY and SECURELY….and most importantly with the help of a human being!
Gee, what a novel concept right?
Each time I’ve talked about crypto over the last 5+ years, or had people like Bo Polny on my show, I inevitably get many of you writing to me to say you would love to dip your toe in the water and get some crypto, but it’s far too confusing and you don’t want to do it yourself and hope and trust that some random computer code stored on your phone or on a keychain somewhere will be safe when you need it.
I totally get it, I feel the same way.
Until recently, I didn’t have a good solution for you but now I do!
I now have a safe, secure, insured and highly-regulated solution for you that not only prioritizes safety and security but they also give you your very own personal broker assigned to you!
You can talk to them on the phone whenever you want, as much as you want (within reason I suppose).
You can call them, email them, and you’re always dealing with a HUMAN BEING!
But not a random human being either, it will be your dedicated broker, so they know you personally. They build a relationship with you, and you with them.
How cool is that?
The company is called Caleb & Brown and the have a perfect 5.0 rating on Google:
And a near-perfect 4.9 rating on Trustpilot:
To make sure you are in the right place, I created a custom link that will take you to my custom page, it’s right here: https://SafeWithNoah.com
And when the page loads it will look like this and you’ll see my name and logo at the top.
That’s how you know you’re in the right spot.
Now let me show you a little more about what I mean….
Watch this short clip to see what it’s like having your own personal broker plus 24/7 live human support for anything you ever need:
Amazing right?
Real humans….
…not a random call center in India.
Your personal rep who knows you! Knows your history. Knows your level of expertise. Knows what you like to trade.
Oh and did I mention they get better pricing on purchases and sales than anyone else?
Watch this:
No more getting burned on “the spread” when you buy and sell!
My custom FREE signup link is here: https://SafeWithNoah.com
Now for those of you who want to go DEEP, I’ve got you covered.
A bunch of you have emailed me in the past few days asking questions like “Are they registered in the USA?” “How are they actually safe?” “What security measures do they use to guarantee safety?”
I’m glad you asked!
Let’s go deep….
🔒 Security Practices
1. Institutional-Grade Custody (Fireblocks)
Caleb & Brown uses Fireblocks, a well-known digital asset security platform.
Fireblocks uses Multi-Party Computation (MPC) technology, which fragments private keys and stores them securely across multiple parties.
This system has been widely adopted by banks and hedge funds for secure crypto storage.
2. Proprietary Cold Storage
For assets not supported on Fireblocks, the company uses offline cold storage methods.
These are air-gapped, hardware-based systems to keep assets inaccessible from online threats.
Since inception, the firm has reported zero security breaches.
3. Segregated Client Funds
Client crypto holdings are not pooled or lent out.
Caleb & Brown does not participate in DeFi lending, staking, or yield-generation schemes with client funds.
Each client has their holdings segregated from company assets, reducing counterparty risk.
4. Secure Trading Infrastructure
Trades are routed through a secure aggregation platform that connects to global liquidity providers.
This ensures competitive pricing and minimizes slippage or execution risk.
All trade activities are monitored for suspicious behavior.
🛡️ Client Protection & Risk Management
1. Personal Brokers
Every client is assigned a dedicated broker who facilitates transactions, provides market insights, and guides portfolio strategies.
This one-on-one model reduces the risk of operational error or fraud from impersonation.
2. Transparent Fees
All trades are conducted with a fixed brokerage fee disclosed upfront.
No hidden fees, slippage costs, or overnight holding charges.
3. Audit & Financial Oversight
4. No Lending Policy
Unlike many exchanges or custodians, Caleb & Brown does not lend out your crypto.
This helps avoid the risks associated with counterparty default, as seen in other high-profile crypto collapses.
🏛️ Regulatory Compliance
Australia
Caleb & Brown Pty Ltd is fully registered with AUSTRAC (Australian Transaction Reports and Analysis Centre).
This includes compliance with Australia’s AML/CTF (Anti-Money Laundering and Counter-Terrorism Financing) laws.
The company actively engages with Australian Treasury consultations to promote consumer protection and clearer crypto regulations.
United States
Caleb and Brown Limited is registered with the National Multistate Licensing System (NMLS #2560370) and is in the process of obtaining money transmitter licenses in multiple U.S. states.
Their U.S. Terms of Service include binding arbitration clauses, adhering to U.S. consumer protection standards and regulatory best practices.
The company has structured its U.S. operations to follow local state laws regarding digital asset custody, taxation, and anti-money laundering.
Worldwide
The firm services over 100 countries and adapts its onboarding and compliance practices according to the jurisdiction of the client.
KYC (Know Your Customer) and AML checks are applied rigorously, and all client documentation is reviewed for international compliance.
Caleb & Brown does not operate in regions with prohibitions on digital asset trading or custody.
Nice, right?
My custom FREE signup link is here: https://SafeWithNoah.com
Here’s what I would encourage you to do right now…
Go over to that page and create an account, it’s 100% free to create an account.
Two reasons why…
First, it’s free and it gets your foot in the door.
Caleb & Brown has over 35,000 customers in over 100 countries across the world, and they’re growing very fast. While I don’t have any inside information to expect they might close or slow down registrations or put people on a wait list, I’ve seen that happen with fast-growing companies before, especially in crypto.
Think about it, if everyone gets assigned a personal broker, there is eventually some limit where they need to slow down new accounts to make sure service levels remain high.
So creating an account gets your foot in the door and it’s free.
You don’t even have to fund the account right now, you can just create it.
Second, that leads into the second big thing which is having your first call with your personal broker.
Once you have an account, the broker that gets assigned to you is going to reach out and want to chat with you, get to know you.
They’ll want to learn how familiar you are with crypto and how they can help you in your journey.
It’s a long-term partnership and they want to kick it off on the right foot.
They customize EVERYTHING to meet you where you are in your crypto journey.
So create the account and have this first call.
In fact, you can have as many calls and emails as you want with your broker as you go forward.
They’ll answer your questions, show you market research, tell you what they think and what they see, and help you get comfortable moving forward with crypto.
I think you’re really going to be impressed and blown away by the level of service they provide, even if they see you don’t have a single dollar in your account, they don’t care. Service comes first.
I am so confident in that that I’m asking everyone to create and account, have your first call or calls with your broker and then email me at noah (at) dailynoah (dot) com and tell me how it went!
I think you’re going to be very pleasantly surprised and I want to hear about it.
So create the account, get your foot in the door, have your first call or calls, and then email me with the results!
Sound good?
My custom FREE signup link is here: https://SafeWithNoah.com
And now for people who prefer video, please enjoy this livestream I did recently where we go into more detail.
Here are two comments that just came in from people who already have an account and they say this about the service:
Yes indeed, thank you both for sharing your experience!
That has certainly been my experience as well.
Want in?
CREATE YOUR FREE ACCOUNT HERE (My Safe Signup Link)
Now here’s the video, please enjoy:
Backup video here with captions added if you prefer.
Here you go:
— Noah Christopher (@DailyNoahNews) May 2, 2025
And for those who prefer a FULL TRANSCRIPT, I’ve got you covered there too.
Here you go:
Noah Christopher:
Live from America’s heartland, this is the Daily Truth Report with your host, Noah Christopher.
Hey, what’s up everybody?
Hey, this is Noah and this is pretty unique. I don’t usually go live when it’s just me. I usually have a fun guest with me that I get to chat with.
But today, right now, it’s just me because I have a special announcement for you, which I’m going to get into in just a minute. And I think you’re really going to like this.
But let me know. Since I don’t have a guest here, it kind of feels like I’m talking to myself. So let me know if you can hear me okay, if I’m coming through.
We are live on YouTube. We’re live on Rumble. And we’re live on Twitter/X. So I see a lot of people connected.
But shoot me a comment wherever you’re watching. Let me know if you can see this okay and hear this okay. And then we’ll jump right in.
And you know what? This is kind of fun. I’m usually so busy writing articles all day long that I’m just behind the keyboard and I don’t get out here and interact with everybody.
So who knows? Maybe we’ll do this more often and we’ll just kind of turn it into a livestream and maybe more of an open chat and ask-me-anything kind of a thing.
And we can just tackle whatever’s on people’s minds.
Yeah. All right, let me check the comments here. Oh, there we go. Okay.
Hello from Elaine! Awesome.
And M.A. says thumbs up.
Okay, so it looks like we’re connected on YouTube and Twitter. And Rumble comments are separate, so that one looks good too.
Okay, well let me tell you what I’ve got for you today because I think you’re really going to like this.
I’ve got a brand new announcement that you’re probably going to want to check out. It’s something I’ve just switched over to, and I think you’re going to love it.
If you’ve been with me any period of time, you know I have Bo Polny on the show a lot and we talk a lot about gold, silver, crypto — you know, that’s Bitcoin, XRP, Ethereum, stuff like that.
And I always get a lot of comments. First of all, everybody loves Bo — and that’s awesome.
But I get a lot of people who are very familiar with crypto. Maybe they’re like me — they’ve been buying and selling it since… well, since I’ve been doing it.
But it is really complicated and complex — and scary sometimes — trying to make sure you don’t do it wrong.
Make sure you don’t fall for scams.
Make sure you don’t send your money or send your crypto to the wrong place.
So one of the most frequent comments I get from people is:
“Hey, thanks for having Bo on. I know crypto is the future in some way…”
And I can’t give anyone financial advice, but I just kind of tell you what I’m doing and what’s interesting to me.
And I have people on like Bo that tell you what he sees.
But I hear from so many people that say:
“You know, I get it. I know I need to start buying some crypto. I need to diversify a little bit — you know, even 1% or 5%. I know that probably makes sense. I can clearly see it’s the future. It’s coming.”
Part of that future is here now, and part of that future is still coming.
It’s starting to go into Wall Street and ETFs and stuff like that.
But:
“I’ve never bought a single anything in crypto. I’ve never bought any Bitcoin. I’ve never bought any XRP. I’d like to, but I just don’t know where to start. And I’m too intimidated by it to do anything.”
And for the longest time, I haven’t had a real good solution for that.
I can offer training and courses — and actually Bo has a great training course that I know a lot of you have gotten and really love it because I hear from you after that.
But I know that even with that, I hear from people saying:
“You know, I’m 50 years old or 60 years old and… I just… I don’t have time to learn something new like this. And still, I don’t want to screw it up. I don’t want to get on there and all of a sudden everything I worked so hard for… I send it to the wrong person or wrong address.”
Technology is confusing enough to me.
I’ve got email and internet down and I read your newsletter every night, but that’s about it.
I don’t want to go learn how to do crypto.
I don’t want to have to buy a Ledger Nano S that looks like a key chain and somehow believe that all my crypto is on this thing.
And then I take that and I throw it in some safe in my house or whatever or a safe deposit box at the bank and just hope that all of this crypto that I bought is somehow on this device.
And there’s no one to call if it goes wrong.
There’s no customer support department.
I’m just hoping and trusting that everything is going to work.
Or I’m hoping and trusting that I’m working with Coinbase or I’m working with Uphold. Those are two platforms that I use.
And they’ve been pretty good.
But you know — they go down when the market starts going up. Suddenly they go down and it says “Offline, check back later.”
And then you’ve got the bad ones like FTX.
I’m sure everyone heard of that — Sam Bankman-Fried. That was apparently just an outright fraud.
And people that had their money on that just watched it go up in air.
Or Mt. Gox before that.
All of these horror stories of these exchanges.
And then even — you know — even Coinbase, if someone hacks your account…
You know, luckily that’s never happened to me, but I’ve heard horror stories of people that…
You try and call their customer service department and there’s just no one to speak to.
You just get put on hold or you get an email back that says, “We’ll get to you. We have your ticket. We’ll get to you in the future.”
And then they just never respond.
So all of that to say — I finally have a very exciting announcement.
And I want to share my screen here because I’ll show you exactly what this is.
You all are getting the first look at this right now.
I’ll be talking about this a lot more on the website and in my newsletter and we’ll do a few other shows too.
But this is absolute — if you’re on live with me right now — Friday afternoon, May second — this is absolute first look.
And — oh, hello to Donna — awesome, thank you. Glad to have you with us.
So you’re absolutely first look on this.
And so you get the first chance to take a look and get in.
Let me share my screen and I’m going to tell you about this new company that I have partnered up with.
They’re called Caleb and Brown.
And if you’re not in the crypto world, you might not know about them.
But let me tell you about them, because they’re pretty incredible.
I’ve heard about them since probably 2018, but I’ve just been waiting and watching.
I always liked what I heard about these guys.
But you know — you want to make sure that people stand the test of time.
And they don’t have an incident like FTX or Sam Bankman-Fried or Mt. Gox.
And these guys have been rock solid.
They were actually founded in 2016 and they’ve just never had a single incident.