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Whether you’re planning to ring in the New Year with a new skin care regimen or freshen up your makeup, Boots january sales This will be a great opportunity to add savings to your wish list. if your hair dryer Have given up the ghost, or are you looking to invest in ipl machineThe Boots January Sale (also known as the Big Boots Sale) is set to offer plenty of offers on big-ticket and budget-friendly items.
Typically, New Year sales cut down on gift sets and festive period excess stock. But don’t let it deter you. These deals often include luxury brands such as dyson, shark And garminBeforehand, I’ve seen some January sale deals even better than the ones offered during black Friday And boxing Day Sales.
I’ve covered the January sales for over five years, so I’ve gained extensive knowledge about how to score the best discounts (including tips for extra savings). Below, you’ll find everything you need to know ahead of 2026, as well as some deals available to purchase right now.
What deals can we expect from the Boots January sale?
While Boots holds back specific deals in the January sale until launch, I’ve been writing about the event for years, so I know which brands get discounts. For starters, there are usually deals on IPL devices and epilators from Philips and Braun. If you’re expecting a little one in the new year, I’m used to seeing something push and shove Deals with brands like iCandy, Joie and more during the Boots sale cybex Participating in past years. As far as skin care and makeup are concerned, most big name brands will sell seasonal gift sets and brands like Estee Lauder. advantage And clinic Will almost certainly appear.
Read more: What to expect from John Lewis’s January sale
The best boot deals to shop right now
Liz Earle Clears and Revitalizes Collection: Price £69, now £33.60, boots.com
If you’ve never used Liz Earle’s Cleanse & Polish, now is the time to try it in small quantities. Infused with eucalyptus, rosemary and nourishing cocoa butter, this hard-working formula handles mascara and heavy makeup with ease. Indeed, when beauty is fond ella duggan Test the face wash in her guide best cleanserHe termed it as the best for sensitive skin. “After use, skin felt fresh and refreshed, almost as if we had exfoliated,” they wrote. Now, the brand’s cleansers, toners and eye lotions have been reduced at Boots.
Lancôme Lash Idole Makeup Gift Set: Price £44, now £24.80, boots.com
If there was ever a product I would instantly replace if I lost it, it would be my Lancôme Lash Idole Mascara. in my guide best mascaraI praised how it “helps thicken the frizz” of your lashes and, what’s more, whether you have shiny skin or oily eyelids, this formula doesn’t clump. With the brand’s best-selling eye makeup remover and a travel-size kohl pencil, you’re definitely getting your money’s worth with this 44 percent savings.
Marc Jacobs Perfect Eau de Parfum, 50ml: was £89, now £44.50, boots.com
Marc Jacobs perfumes are a staple in my fragrance library and, the best thing about this brand is the number of scents it has to suit every taste. If you value freshness, look to Marc Jacobs Daisy. Meanwhile, those who enjoy more delicate scents will find the allure of this exquisite eau de parfum with notes of almond and rhubarb. Now the fragrance in Boots has reduced by 50 percent.
When does the Boots January Sale start?
The Boots January sale is somewhat of a continuation of the retailer’s sales boxing day saleWhich usually launches online on Christmas Eve and in stores on December 26. But there is a difference between the two events, as discounts generally increase as we enter the new year. In previous years, discounts of up to 70 percent were offered in the later stages of the sale, and these offers have also been known to extend into the first few weeks of February.
Why you can trust us to get the best deals in the Boots January sale
lucy smith We’ve been covering the January sales for the past half a decade and, in that time, have gained extensive knowledge on the subject – whether it’s about the products that get featured or the brands to look out for for the hottest deals.
Due to the fact that she spends her days testing skin care, makeup, hair care, fragrances, and body care, she knows the standard pricing among major beauty products, such as dyson airwrap, led mask And many more. This means she knows when she’s looking at a falsely advertised deal or, equally, a fantastic saving. So you can trust that her recommendations are thoughtfully crafted, and she’ll only recommend products and brands that she’s rated or have praised. IndependentExtensive team of dedicated reviewers.
Want even more great offers? Here’s everything you need to know about it Currys January Sale 2026