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Vadodara, Oct 11 (IANS) Despite competition from Chinese goods and products, traditional items like earthen lamps and diyas remain popular in Gujarat’s Vadodara, attracting buyers who value indigenous products and heritage and promoting indigenous products, Prime Minister Narendra Modi has underlined.
During Diwali, demand for Chinese products usually increases in Vadodara; However, for many years, the potter community has been making clay products that people love to decorate their homes during the festival, and promote indigenous goods.
Amid the influx of Chinese products, local traders selling traditional household items like earthen lamps, diyas and other decorative items are benefiting significantly.
Both the central and state governments actively support small businesses, and Prime Minister Narendra Modi’s strong advocacy for the adoption of indigenous products has given a big boost to artisans and manufacturers of indigenous goods.
“Diwali is almost here. I encourage people to buy at least one diya. We have made different types of diyas from clay to meet the demand,” local businessman Rakesh Prajapati told IANS.
Customer Deepika Gohil, sharing her experience, said, “I bought a beautifully designed diya and a chandelier here. We are adopting Swadeshi after PM Modi’s campaign. We should only buy made in India products and avoid Chinese goods. If we work in this direction, things will change and it will also increase employment opportunities.”
Diwali, also known as Deepawali, is one of the major Hindu festivals, celebrated with great grandeur and enthusiasm across the country. This festival symbolizes the victory of light over darkness, knowledge over ignorance and good over evil. According to the Hindu lunar calendar, Diwali falls on the new moon day of Kartik month. This year, there is some confusion over the exact date, as Amavasya Tithi lasts for two days from October 20 to October 21.
Diwali has deep religious and spiritual significance to commemorate the return of Lord Shri Ram to Ayodhya after defeating the demon king Ravana. People of Ayodhya celebrated this day with joy, lighting lamps, illuminating the city and making rangoli to welcome Lord Ram after 14 years of exile.
This festival symbolizes the end of darkness and the victory of good over evil. On this auspicious day, devotees worship Goddess Lakshmi, Lord Ganesha and Lord Kuber with devotion and piety. Diwali brings happiness, prosperity, good fortune and abundance to homes around the world.
–IANS
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