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Kia will take over VolkswagenThe company plans to launch a new small car in the form of the EV1 that will “get attention” and could be launched later this year, according to one of the brand’s senior designers.
exist hurry upOn last year’s Electric Vehicle Day, President and CEO Ho Sung Song not only confirmed his brand’s “unwavering commitment to electric vehicles, while competitors are revamping theirs electric car plans,” but also talked about the EV1’s potential, saying, “We are working on our product internally. Electric vehicle models Will. “
In the same event, hurry up“We are actively researching ways to deliver EV1 as quickly as possible,” said Spencer Cho, vice president of business planning.
Now, speak at the meeting Brussels Motor ShowJochen Paesan, vice president of Kia’s Future Design Group, revealed more about the thinking behind the EV1.
When asked about EV1, Paesan said: “We are very aware that the small car, small electric car market is very important. I think we need to continue to work on it. I can’t say too much, but certainly there is room for a thought process in what we are considering and the possibilities.
“We’re going to do it the Kia way, let’s put it that way. I think we want to make sure we get noticed.
“There’s a lot going on in this space. There are brands that emerge naturally in this space, so to speak, especially in Europe. So it’s important for us to make sure that whatever we do, we get noticed, but we also get noticed with substance and not just ‘oh wow’ and then it doesn’t do what it needs to offer. I think that’s the key.
“It’s a proper car. I won’t say more than that.”
The new Kia EV2 is one of the stars of this month’s Brussels motor show, and a standard-range EV2 Air model is likely to be available in the spring, with prices starting from around £26,000 for the 42kWh battery version and a promised range of 197 miles.
The EV1 will naturally be lower than the EV2, and it will likely try to match the €20,000 (£17,400) starting price Volkswagen hopes to achieve with its new small car. Citroën has also hinted at entering this segment with a new model inspired by the 2CV.
If the new Kia is built in Europe, it could also benefit from proposed EU incentives for the new M1E small car electric carmaking them cheaper and more affordable in Europe.