Purdys Chocolatier says that the Canadian movement has created so much demand for its products that it decided to sell them outside his store for the first time in its 118 -year -old history.
Christon Dean, vice president of marketing and sales of Vancouver-based confectionery company, says that as soon as tariff tension came out, shopkeepers’ interest in the brand was picked up.
The brand website traffic jumped over 200 percent and discovers whether it is more than 300 percent.
When Easter rolled here and there, spiking interest translated a 25 percent increase in new customers.
Such numbers assured the company to make a deal with the Patison Food Group to save the company on the shelves of western Canadian grocery Save-on-Foods.
Dean says that Pardis is looking to see how its chocolate performs in sev-on-foods to determine whether it should expand even outside his brand and even outside his store.
This report of Canadian Press was first published on 9 July 2025.
Tara Deschamps, Canadian Press
