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After years of controversy, Budweiser beer Fans applaud early release of new ad super bowl 2026.
as beer brand To celebrate 150 years of American brewing, the company has released a new ad marking the milestone, which will air on the biggest day of the NFL season. The ad, titled “American Idol,” features two popular animals associated with America and the Budweiser brand: a Clydesdale dog and a bald eagle, who become friends.
The video begins with the pony encountering a bald eagle chick that has fallen from its nest. The two established a friendship, supporting each other through thick and thin, and eventually the grown-up vulture spread its wings on horseback, looking like a Pegasus.
“Made in the USA,” the ad ends with the brand’s slogan. “For 150 years, this bud has been there just for you.”
Many people praised Budweiser in the ad, gushing about how beautiful and patriotic it was.
“Good job Budweiser. Welcome back to American life,” one person wrote on X, while another commenter agreed, writing, “You can’t call yourself American if this doesn’t give you chills!!”
Other X users came one after another How Well Super Bowl Ads Are Donecalling it the best one yet.
“Best Budweiser ad since 2001!” one person wrote, while another agreed: “Dear NFL, can we just cancel the Super Bowl halftime show and watch it over and over again on the big screen? I’ve never seen a better Budweiser ad.”
“I’ve watched it 30 times and cry every time,” wrote a third person on X. “You guys hit it out of the park with this one. Greatest of all time.”
“As we celebrate Budweiser’s 150th anniversary and America’s 250th anniversary, we knew we had to meet the moment in a way that only Budweiser can,” Todd Allen, Anheuser-Busch’s senior vice president of Budweiser marketing, said in a press release about the ad.
“American Idol brings our heritage to life through powerful storytelling with Budweiser Clydesdales and the American Bald Eagle. This year’s ads will allow fans to feel a sense of wonder and pride as they enjoy a glass of Budweiser as we celebrate our shared milestone moments.”
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Budweiser’s latest ad comes years after the brand sparked controversy when it collaborated with transgender influencer Dylan Mulvaney on a sponsored Instagram post. In 2023, the company gave her a commemorative can of Bud Light, sparking backlash from conservatives.
Transgender rights supporters who believe the company abandoned Mulvaney are also outraged.
Brendan Whitworth, CEO of Bud Light parent company Anheuser-Busch InBev, later appeared on cbs morning show Addressing backlash. However, after claiming that “Bud Light should be about bringing people together,” Asked whether the campaign featuring Mulvaney was a mistake, he declined to answer directly.
Mulvaney later spoke on TikTok, accusing Failure to support her brand.
“In my opinion, a company hiring a trans person and then not publicly supporting them is worse than not hiring a trans person at all, because it gives customers free rein to fear and hate trans people as they please,” Mulvaney said at the time. “The hate did not end with me and it had serious consequences for others in our community.”
In response to Mulvaney’s statement, an Anheuser-Busch spokesperson told CNN, “We remain committed to the programs and partnerships we have built over decades with organizations across multiple communities, including the LGBTQ+ community. The privacy and safety of our employees and partners will always be our top priority. As we move forward, we will focus on what we do best — brewing great beer for everyone and earning our place in the moments that matter to consumers.”