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Michael Jordan I’m back in nba with nbcAnd that network also brought back the sound of “Roundball Rock.” Amazon Prime is entering the league after hiring several broadcasters who were with Turner Sports in recent years. espn Acquired “Inside the NBA”, the most popular studio show in league history.
The new NBA season starts on Tuesday. It’s also kicking off a new 11-year, $76 billion TV deal. And that means change, including – and perhaps most importantly – fans having to figure out which games will take place where on which days.
“Like other partners, we’re happy to promote the full NBA schedule and make people aware of where to find great NBA product at the other two partners, Amazon and ESPN,” said Sam Flood, executive producer of NBC Sports. “So, we are ready to work together to make that happen.”
With a few minor deviations along the way, a good rule of thumb for how the national television schedule in the NBA will run this season looks like this: Peacock on Mondays, NBC and Peacock on Tuesdays, ESPN on Wednesdays and Prime Video on Fridays. Starting at the mid-season point, there will be more Prime Video offerings on Thursdays, with Saturdays being shared abcESPN and Prime Video. Sunday will see a combination of ABC, ESPN and NBC/Peacock.
There will be some innovations, such as some games having an analyst sitting near the team bench, rather than the person calling play-by-play, as is typically the case. The NBA’s app will now provide scores in as real-time as possible, including graphic elements including a live clock – all done with virtually no delay.
“That was one of the discussions we had with our media partners, discussing not only the cost of the games — and I think most people are obligated to pay a certain amount for high-value content — but also the discovery of those games,” NBA commissioner Adam Silver said last month. “Again, I’m a fan of many different sports. I think we’ve all had that experience where you’re going to Google to find the game you want to watch because the world has changed, it’s automatically not where you thought it would be.”
The league said Friday it has come up with a way to help address the issue of where the game is by launching a digital initiative called “Tap to Watch.” The league hopes it will direct fans – seamlessly – “to live NBA games from a range of league, team and popular third-party digital platforms, including all national games on ABC/ESPN, NBC/Peacock and Prime Video, as well as nearly all local games.”
The opening night doubleheader – Houston at Oklahoma City on Ring Night for the champion Thunder, followed by Golden State at the Los Angeles Lakers – will be on Peacock and NBC, marking the first NBA regular-season game on that network in more than 20 years.
Jordan, a six-time NBA champion with the Chicago Bulls, will be “a special contributor” for NBC and it seems he will be a part of opening night in some way.
“Stay tuned Tuesday night,” Flood said.
ESPN and ABC will carry the league’s top package, which also includes the NBA Finals. ABC has made the finals since 2003.
ESPN/ABC will air approximately 100 regular season games like NBC will – including Sunday nights after the NFL season ends. Prime Video will have exclusive global coverage of 66 regular-season NBA games, as well as rights to all NBA Cup knockout-round games and the entire play-in tournament.
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