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New Delhi, October 8 (IANS) When Prime Minister Narendra Modi first called for a call for ‘self -reliant India’ (self -sufficient India) in 2020, this attention was largely on reducing manufacturing, supply chains and dependence on imports. But in later years, this initiative has taken a separate digital dimension with India’s ‘Swadeshi Apps’ movement as the foundation stone of the country’s digital sovereignty strategy.
Union Home Minister Amit Shah himself has moved into Zoho Mail. This ecosystem of state-supported platforms has created a fertile land for private indigenous apps. In addition to patriotic symbols, these apps are designed with low-bond optimization, multilingual interfaces and strength, keeping in mind India’s unique challenges.
Earlier this year, the Ministry of Electronics and IT (Matty) launched a competition to choose the developer of an indigenous web browser under the Antrifik Bharat initiative. Zoho emerged as the winner of this ‘web browser development challenge’, in that order with Team Ping and Team Ajna. Jio Vishwakarma’s multi-platform design made a special mention.
Aratai of Zoho Corporation has deployed himself as a safe, India-first option for WhatsApp.
Many Union Ministers have publicly supported it, ease of use and local servers. Zoho’s suite – writer, sheets, shows and mail – Microsoft offers and Google offers Indian options for the field.
The attention of India’s IT region, which produces more than $ 282 billion in revenue, is turning towards creating indigenous hardware and software products. The indigenous app movement is not left in the private sector alone.
Many government departments have stepped into steps to provide infrastructure, money and validity. Matty has promoted platforms such as Umang (Unified Mobile Applications for New-Ej Governance)-which integrates more than 100 civil services in the same app through Digital India campaign.
In July last year, Ola co-founder and CEO Bhavish Aggarwal announced that the company would navigate through its own in-house Ola Maps. “After the exit last month, we are now completely out of the Google maps. We used to spend Rs 100 crore in a year, but we have made this month completely by transferring our in-house Ola maps! Check our OLA app and update if necessary,” Social media was posted on social media.
“Also, Ola Maps API is available on @Krutrim cloud! Many more facilities are coming soon – Street View, Nerfs, Indoor Images, 3D Maps, Drone Maps etc.!” He said. Ola Krutrim is an AI initiative, a large language model (LLM) that can generate reactions in many languages including English and Hindi, similar to Openi’s chat and Google’s Bard.
Ola Cabs established in Bengaluru has expanded itself to more than 250 cities in India and even entered abroad against strict competition from similar facilities such as Uber, American veterans.
Again, in navigation, ‘MAPPLS’ by MapmyIndia provides detailed maps, real -time traffic updates and rural coverage. In addition, the National Payments Corporation of India (NPCI) developed the BHIM Unified Payment Interface (UPI), and Rupay has been transformers, reducing the dependence on visas and master cards enabling financial inclusion.
India has also introduced UPI services in countries like Bhutan, France, Mauritius, Nepal, Singapore, Sri Lanka and UAE. Reliance Jio’s ‘Geosinema’ and Disney-Star’s ‘Hotstar’ dominates the OTT space, offering regional materials at affordable prices.
Additionally, the ‘Arogya Setu’ and ‘Coin’ apps of the Ministry of Health became domestic names during Kovid epidemic, proving that government apps could scale hundreds of crores of users.
The apps of the Ministry of Agriculture like PM-Kisan and Enam connect farmers directly to markets and subsidies, ignoring middlemen. A government -owned mobile application hosting platform now lists more than 1,775 verified Indian app.
According to the B2B Media and Information Forum for the Global App Industry, the Apps of Apps, the Indian App Bazaar generated a revenue of $ 3.3 billion in 2023, above $ 2.7 billion in 2022.
The Policy Forum and Think-Tank Broadband India Forum said that the APP economy could be 12 percent of India’s GDP by 2030, assuming that the current growth continues. India’s GDP is estimated to cross $ 7 trillion by then, which may mean the $ 800-850 billion app economy.
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JB/UK