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It’s safe to say that the Hot Honey flavor is making waves in the food industry. Arguably the new Marmite, we either hate it or can’t get enough of it. Whether it’s canned sweet or spicy condiment On supermarket shelves, added to brunch menus or drizzled on pizza—it’s here to stay.
Now, crisp giant Walkers has joined the ranks, launching a Hot Honey Crisp flavour, launching today (January 12). The 6-pack is available in all major supermarkets for £2.15.
hot honey Make it by combining sweet honey with spicy ingredients like crushed red pepper flakes or hot sauce. I’ll be one of the first to test the taste this week, so stay tuned for my reaction.
Read more: I tasted 8 of the best supermarket pizzas – here’s my honest verdict
The new flavors are part of Walkers’ rebranding, which includes changes to packaging and product range.
Packets will unveil a new sun-inspired logo, bearing founder Henry Walker’s signature, as well as tweaks to the brand’s product range. From mid-February, the product with 45% less salt will be renamed Walkers Lightly, while Walkers Baked will be renamed Oven Baked in December. The Walkers Oven Baked range also includes two new flavours: Slow Roasted Beef and Sun-Dried Tomato Basil, which were launched earlier this month.
To celebrate all things potatoes, Walkers is also offering more than 500,000 prizes from January 26 as part of its ‘Golden Potatoes’ promotion.
The hunt invites snack lovers to find a ticket that includes Walkers Pre-Made Savory, Cheese & Onion Flavored Golden Potatoes, as well as a variety of multi-packs containing Pre-Made Savory or Cheese & Onion flavors. If you find a Golden Potato ticket you could win one of five £10,000 cash prizes, while if you’re in with a Golden Potato pack you’ll receive an e-voucher worth £1.10 which you can use to try new flavours (valid until 24 May 2026).
For more popular food purchases, These Are the Best Matcha Powders, According to Health Writers